Company Logo

Yahoo! Ad Network

In Their Own Words
"Yahoo! delivers custom solutions to build your brand and drive the response you want. Yahoo!'s industry-leading targeting tools turn audiences into customers, helping you reach the people who matter to your business and deliver the right message."
Industry affiliations
What data does this company collect?
Data Collected

Anonymous : Ad Views, Analytics, Browser Information, Date/Time, Demographic Data, Hardware/Software Type, Interaction Data , Internet Service Provider, Page Views , Serving Domains

Pseudonymous : Clickstream Data, Device ID (EU PII), IP Address, Location Based Data, Search History

PII : EU- IP Address, EU- Unique Device ID

Data Sharing

Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties., Sensitive data is shared with 3rd parties.

Data Retention

3-6 Months

Data Use

Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization

Your choices
Privacy contact
Yahoo! Inc. Customer Care - Privacy Policy Issues
701 First Avenue
Sunnyvale, CA 94089

Phone: (408) 349-5070
Opt-out cookies
When you opt out of being tracked and/or targeted by this company, an "opt-out cookie" is set in your web browser. The details of this cookie are below. Click here for more information about what this means.
Browser cookies

No cookies found

*Certain companies include their opt-out links on trade association sites or other membership organization sites. These sites may trigger the writing of additional cookies when an opt-out request is received, including cookies that are written by other companies.
About Evidon

Evidon is the leading provider of Privacy and Digital Governance Solutions. We bring transparency to the web by providing organizations with tools allowing consumers to understand and control what information is collected and used. For more information, visit our website.