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Varick Media Management

Owned by:  MDC Partners
In Their Own Words
We are the platform media experts dedicated to working with both brands and agencies to grow their business through digital media. Varick empowers clients to take control of digital through programmatic in-housing, platform strategy, scaled media activation, and analytics. A pioneer in the programmatic space since 2008, Varick was founded on New York’s historic Varick Street and continues to bring the fast-paced spirit of the digital world to a global audience.
Industry affiliations
What data does this company collect?
Data Collected

Anonymous : Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Interaction Data , Internet Service Provider, Page Views , Serving Domains

Pseudonymous : Clickstream Data, IP Address, Location Based Data, Search History

PII : Personally Identifiable Information (details undisclosed)

Data Sharing

Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.

Data Retention

0-3 Months

Data Use

Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization

Data Storage Location

Our servers are maintained in the United States of America. By providing us with your personally identifiable information, you freely and specifically give us your consent to export your personally identifiable information to the USA and to store and use it in the USA as specified in this Privacy Policy.

Your choices
Privacy contact
Varick Attn: Marketing Department
711 3rd Ave.,
2nd Floor
New York, NY 10017

Phone: (347) 709-8323
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About Evidon

Evidon is the leading provider of Privacy and Digital Governance Solutions. We bring transparency to the web by providing organizations with tools allowing consumers to understand and control what information is collected and used. For more information, visit our website.