Anonymous : Browser Information, Cookie Data , Date/Time, Demographic Data, Interaction Data , Page Views , Serving Domains
Pseudonymous : IP Address, Search History
PII : EU- IP Address, Email Address, PII Collected via 3rd Parties, Phone Number
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.
As long as necessary to fulfill a business need or as required by law.
Ad Targeting, Analytics /Measurement
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