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Tapad

Website: https://www.tapad.com/
About Us: https://www.tapad.com/the-tapad-graph
In Their Own Words
Tapad Inc. is a marketing technology firm renowned for its breakthrough, unified, cross-device solutions. With 91.2% data accuracy confirmed by Nielsen, the company offers the largest in-market opportunity for marketers to address the ever-evolving reality of media consumption on smartphones, tablets, home computers and smart TVs. Deployed by agency trading desks, publishers, marketing technology companies and numerous Fortune 500 brands, Tapad provides an accurate, unified approach to connecting with consumers across screens. Backed by major venture firms, Tapad is based in New York and has offices in Atlanta, Boston, Chicago, Dallas, Detroit, Los Angeles, Miami, Minneapolis, San Francisco, Frankfurt, London and Toronto. TechCrunch called the powerhouse Tapad team “a hell of a list of entrepreneurs who created some of the most valuable online advertising companies of the last decade.” For more information on Tapad visit www.tapad.com.
Industry affiliations
What data does this company collect?
Data Collected

*Data is collected on behalf of, and owned by, client. :

Anonymous : Ad Views, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Interaction Data , Page Views

Pseudonymous : Device ID (EU PII), IP Address, Location Based Data

PII : EU- IP Address, EU- Unique Device ID , Email Address, PII Collected via 3rd Parties, Phone Number

Data Sharing

Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.

Data Retention

Undisclosed

Data Use

Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Cross Device Tracking, Optimization

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Privacy contact
Tapad, Inc. Attn: Privacy Policy
60 Madison Avenue
3rd Floor
New York, NY 10010

Phone: (646) 561-6500
Privacy policy
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About Evidon

Evidon is the leading provider of Privacy and Digital Governance Solutions. We bring transparency to the web by providing organizations with tools allowing consumers to understand and control what information is collected and used. For more information, visit our website.

The data on this page has been collected by Evidon, an independent information and service provider. This page is not supplied, sponsored or endorsed by the subject company.