Smaato
Website: http://www.smaato.com/
About Us: http://www.smaato.com/company/
In Their Own Words
"Smaato provides Ads for Apps – operating the leading mobile advertising optimization platform called SOMA. SOMA’s unique feature is the aggregation of 70+ leading ad networks globally to maximize mobile advertising revenues. Through an open API and the widest range of SDKs, SOMA can be easily integrated with ad networks, ad inventory owners (publishers, developers and operators) and 3rd party ad technology providers."
Industry affiliations
None
What does this company do?
Ad Exchange
An auction-based marketplace connecting advertisers buying ad space with publishers selling ad inventory. Exchange platforms typically enable advertisers to work with data aggregators to target their ads.
Mobile
Provider of advertising services to wireless devices (phones, tablets, etc.), typically through mobile web browsers or mobile applications.
What data does this company collect?
Data Collected
Anonymous : Browser Information, Cookie Data , Date/Time
Pseudonymous : IP Address (EU PII), Location Based Data
PII : Email Address
Undisclosed
Data Sharing
Anonymous data is shared with 3rd parties.
Data Retention
Undisclosed
Data Use
Ad Serving
Your choices
We believe this company facilitates or engages in 3rd party interest-based targeting.
Privacy contact
Smaato
3 Lagoon Drive Suite 170 Redwood Shores CA 94065
Phone: (650) 286-1198
Email: privacy@smaato.com
Privacy contact URL: http://www.smaato.com/contacts/
Privacy policy
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About Evidon
Evidon is the leading provider of Privacy and Digital Governance Solutions. We bring transparency to the web by providing organizations with tools allowing consumers to understand and control what information is collected and used. For more information, visit our website.