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Smaato

Website: https://www.smaato.com/
About Us: https://www.smaato.com/company/
In Their Own Words
"Smaato provides Ads for Apps – operating the leading mobile advertising optimization platform called SOMA. SOMA’s unique feature is the aggregation of 70+ leading ad networks globally to maximize mobile advertising revenues. Through an open API and the widest range of SDKs, SOMA can be easily integrated with ad networks, ad inventory owners (publishers, developers and operators) and 3rd party ad technology providers."
Industry affiliations
What data does this company collect?
Data Collected

Anonymous : Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Page Views , Serving Domains

Pseudonymous : Clickstream Data, Device ID (EU PII), IP Address, Location Based Data

PII : EU- IP Address, EU- Unique Device ID , PII Collected via 3rd Parties

Data Sharing

Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.

Data Retention

2-3 Years

Data Use

Ad Serving, Ad Targeting, Analytics /Measurement

Data Storage Location

Your Personal Data will only be transferred to third countries outside the EEA, Switzerland or the UK within the legally permissible framework.

Your choices
Privacy contact
Smaato
240 Stockton Street
10th Floor
San Francisco, CA 94108

Phone: (650) 286-1198
Privacy policy
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