In Their Own Words"Sizmek (NASDAQ: SZMK) fuels digital advertising campaigns for advertisers and agencies around the world with the most cutting-edge technology to engage audiences across any screen. ...Sizmek has proudly pioneered industry firsts in digital, including rich media, video and online targeted advertising across channels. Sizmek's open ad management stack delivers the most creative and impactful multiscreen digital campaigns, across mobile, display, rich media, video and social, all powered by an unrivaled data engine."
What does this company do?
Ad Server
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.
Demand Side Platform
Technology provider that enables advertisers to buy ad inventory from multiple ad exchanges utilizing multiple data suppliers and auction-based bidding.
What data does this company collect?
Data Collected
Anonymous : Browser Information, Date/Time, Demographic Data, Hardware/Software Type, Page Views
Pseudonymous : IP Address (EU PII), Location Based Data
Data Sharing
Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.
Data Use
Ad Serving, Ad Targeting, Analytics /Measurement