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Pulsepoint Ad Exchange

Owned by:  Internet Brands
In Their Own Words
PulsePoint is a technology company using real time data to transform healthcare. We interpret the hard to read signals across the health journey, and unify these digital determinants of health with real-world data to produce the most dimensional view of the health customer. Our technology platforms use machine learning and programmatic automation to seamlessly activate this data, making marketing, customer analytics, predictive analytics and decision-support easy and instantaneous.
Industry affiliations
What data does this company collect?
Data Collected

Anonymous : Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Interaction Data , Internet Service Provider, Page Views , Serving Domains

Pseudonymous : Clickstream Data, Device ID (EU PII), IP Address, Location Based Data

PII : Address, EU- IP Address, EU- Unique Device ID , Email Address, Name , Phone Number

Sensitive : Sensitive Data (details undisclosed)

Data Sharing

PII data is shared with 3rd parties.

Data Retention

As long as necessary to fulfill a business need or as required by law.

Data Use

Ad Serving, Ad Targeting, Analytics /Measurement

Data Storage Location

Not Disclosed.

Your choices
Privacy contact
Pulsepoint, Inc. Attn: PulsePoint Privacy Department
360 Madison Avenue
14th Floor
New York, NY 10017

Phone: (212) 706-4800
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