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PubMatic

Owned by:  SVG Media
In Their Own Words
PubMatic is the leading marketing automation software company for publishers. Through real-time analytics, yield management, and workflow automation, PubMatic enables publishers to make smarter inventory decisions and improve revenue performance. Focused on serving the needs of premium publishers, PubMatic inspires buyer confidence by providing flexibility in audience discovery and planning media campaigns through its Media Buyer Console and APIs. The company's marketing automation software platform provides a global roster of comScore publishers with a single view into their advertiser relationships across every screen, every channel and every format. PubMatic was ranked by Deloitte as one of the fastest growing companies in the US for the fourth consecutive year in 2015. The company has offices worldwide, and is headquartered in Redwood City, California.
Industry affiliations
What data does this company collect?
Data Collected

Anonymous : Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data

Pseudonymous : Clickstream Data, Device ID (EU PII), IP Address, Location Based Data

PII : Address, EU- Unique Device ID , Email Address, Login, Name , PII Collected via 3rd Parties, Phone Number

Data Sharing

Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., Data is shared with 3rd parties (specifics undisclosed)., PII data is shared with 3rd parties.

Data Retention

As long as necessary to fulfill a business need or as required by law.

Data Use

Ad Targeting, Content Customization

Your choices
Privacy contact
PubMatic, Inc. Attn: Privacy
305 Main Street
Suite 100
Redwood City, CA 94063

Phone: (646) 706 7171
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Evidon is the leading provider of Privacy and Digital Governance Solutions. We bring transparency to the web by providing organizations with tools allowing consumers to understand and control what information is collected and used. For more information, visit our website.