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Publicis Media

Owned by:  Publicis Groupe
In Their Own Words
"Publicis Media is one of four pillars of Publicis Groupe, one of the largest communications service providers in the world. Publicis Media is the umbrella for the four global media agency brands Starcom, Zenith, Mediavest | Spark, Optimedia | Blue 449 and the performance marketing agency Performics. These five agency brands are backed by six so-called "global practices" that standardize specific processes and solutions, enabling economies of scale that benefit clients of all agencies around the world."
Industry affiliations
What data does this company collect?
Data Collected

Anonymous : Ad Views, Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Interaction Data , Page Views

Pseudonymous : Clickstream Data, Device ID (EU PII), IP Address, Location Based Data

PII : EU- IP Address, EU- Unique Device ID , Personally Identifiable Information (details undisclosed)

Data Sharing

Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.

Data Retention

Undisclosed

Data Use

Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization

Your choices
Privacy contact
Publicis Media GmbH
Toulouser Allee 3

Phone: +49 211 17540 7
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