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SalesForce Pardot

Website: https://www.pardot.com/
About Us: https://www.pardot.com/about-pardot/
Owned by:  Salesforce
In Their Own Words
"Pardot is a B2B Marketing Automation provider that increases revenue and maximizes efficiency for companies with multi-touch sales cycles. Pardot's lead management software features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and demonstrate marketing accountability."
Industry affiliations

None

What data does this company collect?
Data Collected

Anonymous : Browser Information, Cookie Data , Date/Time, Page Views

Pseudonymous : Device ID (EU PII), IP Address, Location Based Data

PII : Address, EU- IP Address, Email Address, Name , PII Collected via 3rd Parties, Phone Number

Data Sharing

Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.

Data Retention

As long as necessary to fulfill a business need or as required by law.

Data Use

Ad Targeting, Analytics /Measurement, Optimization

Data Storage Location

Undisclosed

Your choices
Privacy contact
Salesforce Data Protection Officer
One Market Street
Suite 300
San Francisco, GA 30326

Phone: (404) 492-6845
Privacy policy
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