Anonymous : Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Interaction Data , Internet Service Provider, Page Views
Pseudonymous : Device ID (EU PII), IP Address
PII : Address, EU- IP Address, EU- Unique Device ID , Email Address, Name , Phone Number
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties.
As long as necessary to fulfill a business need or as required by law.
Ad Targeting, Analytics /Measurement, Cross Device Tracking, Optimization
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