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Liftoff

In Their Own Words
"Liftoff is a full-service mobile app marketing and retargeting platform that uses post-install data to run true ROI-optimized user acquisition and retention campaigns. With Liftoff, campaigns are optimized to drive actions beyond the install, like booking a hotel, subscribing to a service, or making a purchase."
Industry affiliations

None

What data does this company collect?
Data Collected

Anonymous : Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Interaction Data , Internet Service Provider, Page Views

Pseudonymous : Clickstream Data, Device ID (EU PII), IP Address, Location Based Data

PII : Address, EU- IP Address, EU- Unique Device ID , Email Address, Name , PII Collected via 3rd Parties, Phone Number

Data Sharing

Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties.

Data Retention

0-3 Months

Data Use

Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization

Your choices
Privacy contact
Liftoff Mobile, Inc.
555 Bryant Street,
Suite 133
Palo Alto, CA 94301

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Evidon is the leading provider of Privacy and Digital Governance Solutions. We bring transparency to the web by providing organizations with tools allowing consumers to understand and control what information is collected and used. For more information, visit our website.