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KBM Group

Owned by:  WPP
In Their Own Words
We are the global leader in knowledge-based marketing solutions and help businesses worldwide use their data to improve marketing performance, increase profits and ROI. As data experts for over 30 years, KBM Group collects, connects and enriches data so that it is a strategic marketing asset. From our roots in consumer data, we’ve grown to provide sophisticated analytics and insights that fuel relevant, intelligent marketing messages and content. We help marketers integrate, manage, analyze and optimize their data to engage more effectively with their customers and prospects.
Industry affiliations
What data does this company collect?
Data Collected

Anonymous : Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Internet Service Provider, Page Views

Pseudonymous : IP Address, Location Based Data

PII : EU- IP Address

Data Sharing

Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties.

Data Retention

Undisclosed

Data Use

Ad Targeting, Analytics /Measurement, Content Customization

Your choices
Privacy contact
undisclosed
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About Evidon

Evidon is the leading provider of Privacy and Digital Governance Solutions. We bring transparency to the web by providing organizations with tools allowing consumers to understand and control what information is collected and used. For more information, visit our website.