Goodway Group
Website: https://goodwaygroup.com/
About Us: https://goodwaygroup.com/history/
In Their Own Words
Goodway Group is a leading managed-services programmatic partner to local, regional, and Fortune 500 brand agencies. Bootstrapped and 100% privately owned since 1929, Goodway moved into the programmatic digital media space in 2006 to continue its rich history of tackling complex local and regional campaign executions with data science-driven targeting and support services to make achieving success easy for agency clients. Its proprietary algorithms pair with a technology-agnostic approach to enable agencies and marketers to achieve their ultimate goal - better results while remaining lean and nimble.
Industry affiliations
What data does this company collect?
Data Collected
Anonymous : Ad Views, Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Interaction Data , Page Views
Pseudonymous : Clickstream Data
PII : Email Address, Name
Data Sharing
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties.
Data Retention
As long as necessary to fulfill a business need or as required by law.
Data Use
Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization
Your choices
Privacy contact
Goodway Group, Inc.
c/o Privacy
261 Old York Road
Suite 930
Jenkintown, PA 19046
Phone: (215) 887 5700
Email: info@goodwaygroup.com
Privacy contact URL: https://goodwaygroup.com/contact/
Privacy policy
Opt-out cookies
When you opt out of being tracked and/or targeted by this company, an "opt-out cookie" is set in your web browser. The details of this cookie are below. Click here for more information about what this means.
Browser cookies
No cookies found
*Certain companies include their opt-out links on trade association sites or other membership organization sites. These sites may trigger the writing of additional cookies when an opt-out request is received, including cookies that are written by other companies.
About Evidon
Evidon is the leading provider of Privacy and Digital Governance Solutions. We bring transparency to the web by providing organizations with tools allowing consumers to understand and control what information is collected and used. For more information, visit our website.