IHS Markit Automotive Online Shopper Insight
About Us: https://www.ihs.com/about/index.html
In Their Own Words
"IHS Automotive creates unparalleled shopping behavior profiles and analytics pre- and post-purchase, allowing manufacturers and their agencies to connect with in-market shoppers before they buy. With less than 1% of automotive website visitors raising their hand, a brand doesn’t receive much insight about who their shoppers are and what vehicles they are buying. Our solution combines offline automotive data with online shopping behavior data to help identify the remaining percentage of site visitors who do not raise their hand, and associate them to a household with their respective shopping behavior."
Industry affiliations
None
What data does this company collect?
Data Collected
Undisclosed :
Data Sharing
Undisclosed
Data Retention
Undisclosed
Data Use
Undisclosed
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Privacy contact
IHS Markit
26533 Evergreen Road
Suite 900
Southfield , MI 48076
Phone: 248-728-6836
Email: privacy@ihs.com
Privacy contact URL: https://www.ihs.com/about/contact-us.html
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