Criteo

In Their Own Words
"Criteo (NASDAQ: CRTO) the leader in commerce marketing, is building the highest performing and open commerce marketing ecosystem to drive profits and sales for retailers and brands. 2,700 Criteo team members partner with over 18,000 customers and thousands of publishers across the globe to deliver performance at scale by connecting shoppers to the things they need and love. Designed for commerce, Criteo Commerce Marketing Ecosystem sees over $600 billion in annual commerce sales data."
Industry affiliations
What does this company do?
Ad Network
Seller of aggregated publisher ad inventory from many websites. Many ad networks use proprietary technology and partner with data aggregators to target ads.
Ad Server
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.
Mobile
Provider of advertising services to wireless devices (phones, tablets, etc.), typically through mobile web browsers or mobile applications.
Retargeter
Technology provider enabling advertisers to target an advertisement to a user that has visited their website or interacted with a different advertisement in the past.
What data does this company collect?
Data Collected

Anonymous : Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Interaction Data , Page Views

Pseudonymous : Clickstream Data, Device ID (EU PII), IP Address (EU PII), Location Based Data, Search History

PII : EU- IP Address, EU- Unique Device ID , Email Address

Data Sharing

Aggregate data is shared with 3rd parties.

Data Retention

12-18 Months

Data Use

Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Cross Device Tracking, Optimization

Your choices
We believe this company's primary business is in the facilitation or serving of 3rd party interest-based advertising.
Privacy contact
CIL-CRITEO
32 Rue Blanche

Phone: +33 1 40 40 22 90
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About Evidon

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