Anonymous : Ad Views, Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Interaction Data , Page Views
Pseudonymous : Device ID (EU PII), IP Address, Location Based Data
PII : EU- IP Address, EU- Unique Device ID , PII Collected via 3rd Parties
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties.
As long as necessary to fulfill a business need or as required by law.
Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization
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